Corporate Responsibility and Marketing Strategies Essay - 2

Corporate Responsibility and Marketing Strategies - Essay Example Its marketing strategy is decent but there is room for improvement. Even so, its reputation has been hurt because of violation of not only its code of conduct but also other laws (Klein 2011). This has been detrimental, but Apple is trying its best to make right the situation. Apple Corporation has a code of conduct that sets out its suppliers’ ethical and social responsibility. On its website, it outlines that suppliers ought to treat workers in an ethical manner and fairly at all times. In addition, each worker has the right to healthy and safe work area, it integrates environmental responsibility into its processes and products, and that it goes deep into the supply chain in order to enforce its standards and solve problems (Apple Inc., 2014). Despite having a code of conduct, Apple has not met these responsibilities effectively. For instance, Kaiser (2012), reports that Foxconn, the main supplier of Apple located in China, subjects employees to long working hours, they are paid peanuts and work in conditions that are unsafe, all for the mere reason of prompt assembling of iPods, iPhones and iPads. Additionally, the supplier also releases its waste into sewages, a contravention to its environmental responsibility. These violations have been detr imental to Apple, especially with the lack of an elucidation. Publication of the violations against ethical and social responsibilities occasioned by Apple’s suppliers has been detrimental. After hiring an external organization to conduct an investigation into the allegedly forceful overtime, destitute working conditions, and child labor in its suppliers in the Chinese market, the investigation confirmed the allegations and they were included in the company’s annual reports. Besides, the New York Times released a report after investigating the company and finding that its American workers

Business Game Report Essay Example | Topics and Well Written Essays - 1750 words

Business Game Report - Essay Example Something that also needs to be taken into account is the performance of the company. In my case I have taken consideration of the funky footwear company. The decisions made by the management have seen a lot of influence in the way it has fared as it is seen in the competitive intelligence report. My analysis of this report will bring to point some of this issue am mentioning. The reports present a critical look at some of the decisions made. These decisions have had an impact on the trends of performance of the company. I will do an analysis and an evaluation of these records to see what the companies have been up to for the period of ten years. Industry and company report In this section of my report I analyze the performance of this company over the period. The report analyses the performance of all the companies that are under the footwear industrial. The performance is ranked and valued contrary to the investor’s anticipations whereby the investors periodic set performanc e target that is mostly yearly. From the data and statistics collected, the scoreboard shows that the company’s performance is quite significant and even going behold the investors’ expectations. ... The 20th year proves it right according to majority of the company’s performance that very year comparing to the previous year. However, every investor is experiencing behold his expectation as far as the company performance is concerned. Companies B, E and F shows quite a positive performance and emerges to the only three companies to be ranked as the best performing according to the earning per share . On the same note, the same companies are the high scoring companies even behold the investors’ expectations on the EPS. Company B emerges to a greater performer with an average of 15 performance wise while the rest two rate at 2 and 3 respectively. On the other hand, company H records the lowest performance rate that is below the investors’ expectations while the rest of the companies perfume poorly but not as company H. these outcome are captured from the inventory price and the returns on shares. Therefore it will true to say that, there is an interconnection i n the three based on their performance on ROE and EPS records. Companies A, B and F all have an average of A in scoring and that shows a significant performance according to the credit rating something which is way behold the investors’ expectations. Nevertheless, the rest of the companies though not scoring too high are still within the performing the investors’ expectations. On the image rating, three companies emerges to be performing behold the investors’ expectations. We have records on how the company’s production has been trending on the market which is recorded on the fourth page of the report. The production rate is therefore compared against the consumption and the dropped items. There is a behavior of maintaining and even reducing the